Articles

• CONSTRUCTION OF EVALUATION INDICATORS FOR RURAL E-COMMERCE EXPRESS LOGISTICS SERVICE QUALITY IN GUANGDONG PROVINCE

  Zhiyong, Zeng

  This paper examines the definition of rural e-commerce and logistics service quality and its characteristics, and analyses the development of rural e-commerce and express logistics in Guangdong Province. Based on the difficulties of upward movement of agricultural products and downward movement

  10-16

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• CULTURAL CONFIDENCE CONSTRUCTION OF CONTEMPORARY COLLEGE STUDENTS: A CASE STUDY OF ENGLISH MAJORS

  Peng Gao, Xinyu Zhang, Yiting Fu

  In the context of accelerating globalization, a subset of English majors exhibit a marked deficiency in cultural confidence. Such deficiency predominantly manifests as an uncritical veneration of foreign cultures, cultural aphasia, inadequate comprehension of esteemed traditional culture, and

  17-22

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• RESEARCH ON THE PATH AND COUNTERMEASURES OF LOCAL UNIVERSITIES SERVING REGIONAL ECONOMIC DEVELOPMENT IN THE CONTEXT OF COMMON WEALTH

  Xu Li, Liu Nian1, Liu Yongqin

  With the deepening of China's socialist construction, common wealth, as one of the important goals of the socialist cause with Chinese characteristics, aims to realise the organic combination of economic development and social equity. Local colleges and universities, as an important position for

  1-9

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